Tough calls : AT&T and the hard lessons learned from the telecom wars / / Dick Martin.
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Year of Publication: | 2005 |
Language: | English |
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Physical Description: | viii, 294 p. |
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5003001790 |
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(MiAaPQ)5003001790 (Au-PeEL)EBL3001790 (CaPaEBR)ebr10075584 (OCoLC)929146577 |
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Martin, Dick, 1946- Tough calls [electronic resource] : AT&T and the hard lessons learned from the telecom wars / Dick Martin. New York : AMACOM, c2005. viii, 294 p. Includes bibliographical references (p. [273]-286) and index. Don't dance to the music of your own buzz -- Understand the power of symbols -- Take control -- Complete the CEO -- Expect the dumbing down of reality -- Work inside out toward your customers -- Don't let plugging leaks become an obsession -- Casting is everything -- Pay attention to the power of the few -- Don't confuse politics and public relations -- Say good-bye to the rah-rah brother- and sisterhood -- Stay off the treadmill of expectations -- It's okay to change your mind -- Credibility breaks all ties -- Reimagine your company's mission -- Practice ambidextrous leadership. Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. AT & T History. Telecommunication United States History. Electronic books. ProQuest (Firm) https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3001790 Click to View |
language |
English |
format |
Electronic eBook |
author |
Martin, Dick, 1946- |
spellingShingle |
Martin, Dick, 1946- Tough calls AT&T and the hard lessons learned from the telecom wars / Don't dance to the music of your own buzz -- Understand the power of symbols -- Take control -- Complete the CEO -- Expect the dumbing down of reality -- Work inside out toward your customers -- Don't let plugging leaks become an obsession -- Casting is everything -- Pay attention to the power of the few -- Don't confuse politics and public relations -- Say good-bye to the rah-rah brother- and sisterhood -- Stay off the treadmill of expectations -- It's okay to change your mind -- Credibility breaks all ties -- Reimagine your company's mission -- Practice ambidextrous leadership. |
author_facet |
Martin, Dick, 1946- ProQuest (Firm) ProQuest (Firm) |
author_variant |
d m dm |
author2 |
ProQuest (Firm) |
author2_role |
TeilnehmendeR |
author_corporate |
ProQuest (Firm) |
author_sort |
Martin, Dick, 1946- |
title |
Tough calls AT&T and the hard lessons learned from the telecom wars / |
title_sub |
AT&T and the hard lessons learned from the telecom wars / |
title_full |
Tough calls [electronic resource] : AT&T and the hard lessons learned from the telecom wars / Dick Martin. |
title_fullStr |
Tough calls [electronic resource] : AT&T and the hard lessons learned from the telecom wars / Dick Martin. |
title_full_unstemmed |
Tough calls [electronic resource] : AT&T and the hard lessons learned from the telecom wars / Dick Martin. |
title_auth |
Tough calls AT&T and the hard lessons learned from the telecom wars / |
title_new |
Tough calls |
title_sort |
tough calls at&t and the hard lessons learned from the telecom wars / |
publisher |
AMACOM, |
publishDate |
2005 |
physical |
viii, 294 p. |
contents |
Don't dance to the music of your own buzz -- Understand the power of symbols -- Take control -- Complete the CEO -- Expect the dumbing down of reality -- Work inside out toward your customers -- Don't let plugging leaks become an obsession -- Casting is everything -- Pay attention to the power of the few -- Don't confuse politics and public relations -- Say good-bye to the rah-rah brother- and sisterhood -- Stay off the treadmill of expectations -- It's okay to change your mind -- Credibility breaks all ties -- Reimagine your company's mission -- Practice ambidextrous leadership. |
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H - Social Science |
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HE - Transportation and Communications |
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HE8846 |
callnumber-sort |
HE 48846 A55 M37 42005 |
genre |
Electronic books. |
genre_facet |
Electronic books. |
geographic_facet |
United States |
url |
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3001790 |
illustrated |
Not Illustrated |
dewey-hundreds |
300 - Social sciences |
dewey-tens |
380 - Commerce, communications & transportation |
dewey-ones |
384 - Communications; telecommunication |
dewey-full |
384/.06573 |
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3384 46573 |
dewey-raw |
384/.06573 |
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384/.06573 |
oclc_num |
929146577 |
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(MiAaPQ)5003001790 (Au-PeEL)EBL3001790 (CaPaEBR)ebr10075584 (OCoLC)929146577 |
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Tough calls AT&T and the hard lessons learned from the telecom wars / |
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