The academic/practitioner divide in marketing - myth or reality?

The academic/practitioner divide in marketing - myth or reality? / Guest editor, Ross Brennan.

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Superior document:Marketing Intelligence & Planning. No. 5 ; Vol. 22
:
ProQuest (Firm)
TeilnehmendeR:
Brennan, Ross.
ProQuest (Firm)
Year of Publication:2004
Language:English
Series:Marketing Intelligence & Planning. v. 22.
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Physical Description:105 p.
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spelling The academic/practitioner divide in marketing - myth or reality? [electronic resource] / Guest editor, Ross Brennan.
Bradford, England : Emerald Group Publishing, c2004.
105 p.
Marketing Intelligence & Planning. No. 5 ; Vol. 22
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Marketing.
Marketing research.
Electronic books.
Brennan, Ross.
ProQuest (Firm)
Marketing Intelligence & Planning. No. 5 ; v. 22.
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=289881 Click to View
language English
format Electronic
eBook
author2 Brennan, Ross.
ProQuest (Firm)
author_facet Brennan, Ross.
ProQuest (Firm)
ProQuest (Firm)
author2_variant r b rb
author2_role TeilnehmendeR
TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Brennan, Ross.
title The academic/practitioner divide in marketing - myth or reality?
spellingShingle The academic/practitioner divide in marketing - myth or reality?
Marketing Intelligence & Planning. No. 5 ;
title_full The academic/practitioner divide in marketing - myth or reality? [electronic resource] / Guest editor, Ross Brennan.
title_fullStr The academic/practitioner divide in marketing - myth or reality? [electronic resource] / Guest editor, Ross Brennan.
title_full_unstemmed The academic/practitioner divide in marketing - myth or reality? [electronic resource] / Guest editor, Ross Brennan.
title_auth The academic/practitioner divide in marketing - myth or reality?
title_new The academic/practitioner divide in marketing - myth or reality?
title_sort the academic/practitioner divide in marketing - myth or reality?
series Marketing Intelligence & Planning. No. 5 ;
series2 Marketing Intelligence & Planning. No. 5 ;
publisher Emerald Group Publishing,
publishDate 2004
physical 105 p.
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415 A33 42004
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=289881
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oclc_num 70753024
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hierarchy_parent_title Marketing Intelligence & Planning. No. 5 ; Vol. 22
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