Action research in marketing / guest editor, Chad Perry.
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| Superior document: | European journal of marketing ; v. 38, no. 3/4, 2004 |
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| Year of Publication: | 2004 |
| Language: | English |
| Series: | European journal of marketing ;
v. 38, no. 3/4, 2004. |
| Online Access: | |
| Physical Description: | p. 292-468 :; ill. |
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