Behavioral pricing / guest editors Sarah Maxwell and Hooman Estelami.
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Year of Publication: | 2005 |
Language: | English |
Series: | Journal of product & brand management, featuring pricing strategy & practice ;
v.14, no. 6 |
Online Access: | |
Physical Description: | 48 p. |
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ISBN: | 1845448170 |
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Hierarchical level: | Monograph |
Statement of Responsibility: | guest editors Sarah Maxwell and Hooman Estelami. |