Customer-centric marketing : : building relationships and creating advocates in the age of the consumer /

Customer-centric marketing : : building relationships and creating advocates in the age of the consumer / / Aldo Cundari.

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VerfasserIn:
Cundari, Aldo,
Place / Publishing House:Hoboken, New Jersey : : Wiley,, 2015.
2015
Year of Publication:2015
Language:English
Online Access:
Physical Description:1 online resource (173 pages) :; illustrations
Notes:Includes index.
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ctrlnum (MiAaPQ)5002038588
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(CaPaEBR)ebr11053038
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collection bib_alma
record_format marc
spelling Cundari, Aldo, author.
Customer-centric marketing : building relationships and creating advocates in the age of the consumer / Aldo Cundari.
Hoboken, New Jersey : Wiley, 2015.
2015
1 online resource (173 pages) : illustrations
text rdacontent
computer rdamedia
online resource rdacarrier
Includes index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Relationship marketing.
Customer relations.
Marketing Management.
Electronic books.
Print version: Cundari, Aldo. Customer-centric marketing : building relationships and creating advocates in the age of the consumer. Hoboken, New Jersey : Wiley, c2015 xv, 154 pages 9781119092896 2015002783
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=2038588 Click to View
language English
format eBook
author Cundari, Aldo,
spellingShingle Cundari, Aldo,
Customer-centric marketing : building relationships and creating advocates in the age of the consumer /
author_facet Cundari, Aldo,
author_variant a c ac
author_role VerfasserIn
author_sort Cundari, Aldo,
title Customer-centric marketing : building relationships and creating advocates in the age of the consumer /
title_sub building relationships and creating advocates in the age of the consumer /
title_full Customer-centric marketing : building relationships and creating advocates in the age of the consumer / Aldo Cundari.
title_fullStr Customer-centric marketing : building relationships and creating advocates in the age of the consumer / Aldo Cundari.
title_full_unstemmed Customer-centric marketing : building relationships and creating advocates in the age of the consumer / Aldo Cundari.
title_auth Customer-centric marketing : building relationships and creating advocates in the age of the consumer /
title_new Customer-centric marketing :
title_sort customer-centric marketing : building relationships and creating advocates in the age of the consumer /
publisher Wiley,
publishDate 2015
physical 1 online resource (173 pages) : illustrations
isbn 9781119102618
9781119092896
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.55 C86 42015
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=2038588
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.8/12
dewey-sort 3658.8 212
dewey-raw 658.8/12
dewey-search 658.8/12
oclc_num 908670689
work_keys_str_mv AT cundarialdo customercentricmarketingbuildingrelationshipsandcreatingadvocatesintheageoftheconsumer
status_str n
ids_txt_mv (MiAaPQ)5002038588
(Au-PeEL)EBL2038588
(CaPaEBR)ebr11053038
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is_hierarchy_title Customer-centric marketing : building relationships and creating advocates in the age of the consumer /
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