Political campaigning in referendums : framing the referendum issue / / Claes H. de Vreese and Holli A. Semetko.

• Superior document: Routledge research in political communication
• Author: ProQuest (Firm); Vreese, C. H. de 1974-
• TeilnehmendeR: Semetko, Holli A.; ProQuest (Firm)
• Year of Publication: 2004
• Language: English
• Series: Routledge research in political communication.
• Physical Description: xii, 224 p. :; ill.
• Notes: Simultaneously published in the USA and Canada.

Table of Contents

• The importance of information in referendums
• The dynamics of a referendum campaign
• The context of the campaign
• The political parties' campaigns
• The yes and no camps
• The campaign in the news : polls, personalities and the multi-faceted issue of the euro
• The campaign in the news
• Elite framing of the issue
• Campaign effects
• Agenda-setting in a referendum
• Polls, strategy news and political cynicism
• Primed by the referendum
• Campaign effects of the vote
• The consequences of referendums
• Conclusions.