A strategic and tactical approach to global business ethics / / Lawrence A. Beer.
The inclusion of ethically driven elements into the strategic planning process of multinational corporations (MNCs) is an emerging consideration in the modern era of globalization. Firms pursuing cross-border activities in any capacity and to whatever degree or scale are increasingly coming into con...
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Superior document: | International business collection, |
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Place / Publishing House: | New York, New York (222 East 46th Street, New York, NY 10017) : : Business Expert Press,, 2015. |
Year of Publication: | 2015 |
Edition: | Second edition. |
Language: | English |
Series: | International business collection.
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Online Access: | |
Physical Description: | 1 online resource (xxiv, 312 pages) |
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Summary: | The inclusion of ethically driven elements into the strategic planning process of multinational corporations (MNCs) is an emerging consideration in the modern era of globalization. Firms pursuing cross-border activities in any capacity and to whatever degree or scale are increasingly coming into contact with differences in morally applied decision making that affects their operational success and sustainability. The choices made require the use of clear and unambiguous codes of conduct for embedded managers abroad. The implementation of a properly administered code, coupled with a program of corporate social responsibility (CSR), can add value to a company, while its misapplication or exclusion can diminish value. |
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Bibliography: | Includes bibliographical references (pages 301-308) and index. |
ISBN: | 9781631570711 9781631570728 |
ISSN: | 1948-2760 |
Access: | Access restricted to authorized users and institutions. |
Hierarchical level: | Monograph |
Statement of Responsibility: | Lawrence A. Beer. |