Branded women in U.S. television : : when people become corporations / / by Peter Bjelskou.

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Bibliographic Details
Superior document:Critical studies in television
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Place / Publishing House:Lanham : : Lexington Books,, [2015]
2015
Year of Publication:2015
Language:English
Series:Critical studies in television.
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Physical Description:1 online resource (143 pages).
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Table of Contents:
  • Introduction
  • From midcentury housewives to Martha Stewart: women and products as a staple in U.S. television
  • Zeitgeist and camp at Bravo TV
  • The entrepreneurial housewife: Jill Zarin and Alex McCord's branded versions of the domestic goddess
  • The curious presence of the upper class in reality tv: Countess Luann De Lesseps and Sonja Tremont Morgan
  • Embodying neoliberalism: Bethenny Frankel's Skinnygirl empire
  • Conclusion.