Neuromarketing : : modelle und Anwendungen in der marketingpraxis /

Neuromarketing : : modelle und Anwendungen in der marketingpraxis / / Juliane Lange.

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VerfasserIn:
Lange, Juliane,
Place / Publishing House:Hamburg, [Germany] : : Diplomica Verlag GmbH,, 2014.
2014
Year of Publication:2014
Language:German
Online Access:
Physical Description:1 online resource (119 pages) :; illustrations (some color), tables
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id 5001896957
ctrlnum (MiAaPQ)5001896957
(Au-PeEL)EBL1896957
(CaPaEBR)ebr11020052
(OCoLC)902418051
collection bib_alma
record_format marc
spelling Lange, Juliane, author.
Neuromarketing : modelle und Anwendungen in der marketingpraxis / Juliane Lange.
Hamburg, [Germany] : Diplomica Verlag GmbH, 2014.
2014
1 online resource (119 pages) : illustrations (some color), tables
text rdacontent
computer rdamedia
online resource rdacarrier
Includes bibliographical references.
Description based on online resource; title from PDF cover (ebrary, viewed February 28, 2015).
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Marketing Psychological aspects.
Consumer behavior Germany.
Electronic books.
Print version: Lange, Juliane. Neuromarketing : modelle und Anwendungen in der marketingpraxis. Hamburg, [Germany] : Diplomica Verlag GmbH, c2014 iv, 99 pages 9783842892859
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1896957 Click to View
language German
format eBook
author Lange, Juliane,
spellingShingle Lange, Juliane,
Neuromarketing : modelle und Anwendungen in der marketingpraxis /
author_facet Lange, Juliane,
author_variant j l jl
author_role VerfasserIn
author_sort Lange, Juliane,
title Neuromarketing : modelle und Anwendungen in der marketingpraxis /
title_sub modelle und Anwendungen in der marketingpraxis /
title_full Neuromarketing : modelle und Anwendungen in der marketingpraxis / Juliane Lange.
title_fullStr Neuromarketing : modelle und Anwendungen in der marketingpraxis / Juliane Lange.
title_full_unstemmed Neuromarketing : modelle und Anwendungen in der marketingpraxis / Juliane Lange.
title_auth Neuromarketing : modelle und Anwendungen in der marketingpraxis /
title_new Neuromarketing :
title_sort neuromarketing : modelle und anwendungen in der marketingpraxis /
publisher Diplomica Verlag GmbH,
publishDate 2014
physical 1 online resource (119 pages) : illustrations (some color), tables
isbn 9783842842854
9783842892859
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415 L364 42014
genre Electronic books.
genre_facet Electronic books.
geographic_facet Germany.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1896957
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.80019
dewey-sort 3658.80019
dewey-raw 658.80019
dewey-search 658.80019
oclc_num 902418051
work_keys_str_mv AT langejuliane neuromarketingmodelleundanwendungenindermarketingpraxis
status_str n
ids_txt_mv (MiAaPQ)5001896957
(Au-PeEL)EBL1896957
(CaPaEBR)ebr11020052
(OCoLC)902418051
is_hierarchy_title Neuromarketing : modelle und Anwendungen in der marketingpraxis /
_version_ 1792330804829880321
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