Toward cross-channel management : : a comprehensive guide for retail firms /

Toward cross-channel management : : a comprehensive guide for retail firms / / Felix Brunner, Thomas Rudolph.

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Bibliographic Details
VerfasserIn:
Brunner, Felix,
Rudolph, Thomas,
TeilnehmendeR:
Rudolph, Thomas,
Place / Publishing House:Berlin, Germany : : De Gruyter Oldenbourg,, 2015.
2015
Year of Publication:2015
Language:English
Online Access:
Physical Description:1 online resource (84 pages) :; illustrations, tables, charts
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ctrlnum (MiAaPQ)5001867171
(Au-PeEL)EBL1867171
(CaPaEBR)ebr11015830
(CaONFJC)MIL807753
(OCoLC)903955948
collection bib_alma
record_format marc
spelling Brunner, Felix, author.
Toward cross-channel management : a comprehensive guide for retail firms / Felix Brunner, Thomas Rudolph.
Berlin, Germany : De Gruyter Oldenbourg, 2015.
2015
1 online resource (84 pages) : illustrations, tables, charts
text rdacontent
computer rdamedia
online resource rdacarrier
Includes bibliographical references at the end of each chapters.
Description based on online resource; title from PDF title page (ebrary, viewed February 13, 2015).
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Retail trade Management.
Consumer behavior.
Stores, Retail.
Shopping.
Electronic books.
Rudolph, Thomas, author.
Print version: Brunner, Felix. Toward cross-channel management : a comprehensive guide for retail firms. Berlin, Germany : De Gruyter Oldenbourg, c2015 xiv, 68 pages 9783110416985
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1867171 Click to View
language English
format eBook
author Brunner, Felix,
Rudolph, Thomas,
spellingShingle Brunner, Felix,
Rudolph, Thomas,
Toward cross-channel management : a comprehensive guide for retail firms /
author_facet Brunner, Felix,
Rudolph, Thomas,
Rudolph, Thomas,
author_variant f b fb
t r tr
author_role VerfasserIn
VerfasserIn
author2 Rudolph, Thomas,
author2_role TeilnehmendeR
author_sort Brunner, Felix,
title Toward cross-channel management : a comprehensive guide for retail firms /
title_sub a comprehensive guide for retail firms /
title_full Toward cross-channel management : a comprehensive guide for retail firms / Felix Brunner, Thomas Rudolph.
title_fullStr Toward cross-channel management : a comprehensive guide for retail firms / Felix Brunner, Thomas Rudolph.
title_full_unstemmed Toward cross-channel management : a comprehensive guide for retail firms / Felix Brunner, Thomas Rudolph.
title_auth Toward cross-channel management : a comprehensive guide for retail firms /
title_new Toward cross-channel management :
title_sort toward cross-channel management : a comprehensive guide for retail firms /
publisher De Gruyter Oldenbourg,
publishDate 2015
physical 1 online resource (84 pages) : illustrations, tables, charts
isbn 9783110417166
9783110417227
9783110416985
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5429
callnumber-sort HF 45429 B786 42015
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1867171
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.87
dewey-sort 3658.87
dewey-raw 658.87
dewey-search 658.87
oclc_num 903955948
work_keys_str_mv AT brunnerfelix towardcrosschannelmanagementacomprehensiveguideforretailfirms
AT rudolphthomas towardcrosschannelmanagementacomprehensiveguideforretailfirms
status_str n
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(Au-PeEL)EBL1867171
(CaPaEBR)ebr11015830
(CaONFJC)MIL807753
(OCoLC)903955948
is_hierarchy_title Toward cross-channel management : a comprehensive guide for retail firms /
author2_original_writing_str_mv noLinkedField
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