Right-time experiences : : driving revenue with mobile and big data /

Right-time experiences : : driving revenue with mobile and big data / / Maribel Lopez.

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VerfasserIn:
Lopez, Maribel, 1968-
Place / Publishing House:Hoboken, New Jersey : : Wiley,, 2014.
2014
Year of Publication:2014
Language:English
Online Access:
Physical Description:1 online resource (323 pages) :; illustrations
Notes:Includes index.
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id 5001791969
ctrlnum (MiAaPQ)5001791969
(Au-PeEL)EBL1791969
(CaPaEBR)ebr10937135
(CaONFJC)MIL646284
(OCoLC)880672303
collection bib_alma
record_format marc
spelling Lopez, Maribel, 1968- author.
Right-time experiences : driving revenue with mobile and big data / Maribel Lopez.
Hoboken, New Jersey : Wiley, 2014.
2014
1 online resource (323 pages) : illustrations
text rdacontent
computer rdamedia
online resource rdacarrier
Includes index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Information technology Management.
Technological innovations Management.
Big data Economic aspects.
Strategic planning.
Electronic books.
Print version: Lopez, Maribel, 1968- Right-time experiences : driving revenue with mobile and big data. Hoboken, New Jersey : Wiley, c2014 xvii, 302 pages 9781118847350 2014018630
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1791969 Click to View
language English
format eBook
author Lopez, Maribel, 1968-
spellingShingle Lopez, Maribel, 1968-
Right-time experiences : driving revenue with mobile and big data /
author_facet Lopez, Maribel, 1968-
author_variant m l ml
author_role VerfasserIn
author_sort Lopez, Maribel, 1968-
title Right-time experiences : driving revenue with mobile and big data /
title_sub driving revenue with mobile and big data /
title_full Right-time experiences : driving revenue with mobile and big data / Maribel Lopez.
title_fullStr Right-time experiences : driving revenue with mobile and big data / Maribel Lopez.
title_full_unstemmed Right-time experiences : driving revenue with mobile and big data / Maribel Lopez.
title_auth Right-time experiences : driving revenue with mobile and big data /
title_new Right-time experiences :
title_sort right-time experiences : driving revenue with mobile and big data /
publisher Wiley,
publishDate 2014
physical 1 online resource (323 pages) : illustrations
isbn 9781118942888
9781118942895
9781118847350
callnumber-first H - Social Science
callnumber-subject HD - Industries, Land Use, Labor
callnumber-label HD30
callnumber-sort HD 230.2 L667 42014
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1791969
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.4/038
dewey-sort 3658.4 238
dewey-raw 658.4/038
dewey-search 658.4/038
oclc_num 880672303
work_keys_str_mv AT lopezmaribel righttimeexperiencesdrivingrevenuewithmobileandbigdata
status_str n
ids_txt_mv (MiAaPQ)5001791969
(Au-PeEL)EBL1791969
(CaPaEBR)ebr10937135
(CaONFJC)MIL646284
(OCoLC)880672303
is_hierarchy_title Right-time experiences : driving revenue with mobile and big data /
_version_ 1792330796675104768
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