Right-time experiences : : driving revenue with mobile and big data / / Maribel Lopez.
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|---|---|
| Place / Publishing House: | Hoboken, New Jersey : : Wiley,, 2014. 2014 |
| Year of Publication: | 2014 |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (323 pages) :; illustrations |
| Notes: | Includes index. |
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| 003 | MiAaPQ | ||
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| 006 | m o d | | ||
| 007 | cr cnu|||||||| | ||
| 008 | 140929t20142014njua o 001 0 eng d | ||
| 020 | |z 9781118847350 | ||
| 020 | |a 9781118942888 |q (electronic bk.) | ||
| 020 | |a 9781118942895 |q (electronic bk.) | ||
| 035 | |a (MiAaPQ)5001791969 | ||
| 035 | |a (Au-PeEL)EBL1791969 | ||
| 035 | |a (CaPaEBR)ebr10937135 | ||
| 035 | |a (CaONFJC)MIL646284 | ||
| 035 | |a (OCoLC)880672303 | ||
| 040 | |a MiAaPQ |b eng |e rda |e pn |c MiAaPQ |d MiAaPQ | ||
| 050 | 4 | |a HD30.2 |b .L667 2014 | |
| 082 | 0 | |a 658.4/038 |2 23 | |
| 100 | 1 | |a Lopez, Maribel, |d 1968- |e author. | |
| 245 | 1 | 0 | |a Right-time experiences : |b driving revenue with mobile and big data / |c Maribel Lopez. |
| 264 | 1 | |a Hoboken, New Jersey : |b Wiley, |c 2014. | |
| 264 | 4 | |c 2014 | |
| 300 | |a 1 online resource (323 pages) : |b illustrations | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a computer |2 rdamedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 500 | |a Includes index. | ||
| 588 | |a Description based on print version record. | ||
| 590 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Information technology |x Management. | |
| 650 | 0 | |a Technological innovations |x Management. | |
| 650 | 0 | |a Big data |x Economic aspects. | |
| 650 | 0 | |a Strategic planning. | |
| 655 | 4 | |a Electronic books. | |
| 776 | 0 | 8 | |i Print version: |a Lopez, Maribel, 1968- |t Right-time experiences : driving revenue with mobile and big data. |d Hoboken, New Jersey : Wiley, c2014 |h xvii, 302 pages |z 9781118847350 |w 2014018630 |
| 797 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1791969 |z Click to View |