Field guide to case study research in business-to -business marketing and purchasing / / edited by Arch G. Woodside, Hugh M. Pattinson, Roger Marshall ; contributors Ronny Behrens [and twenty five others].
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| Superior document: | Advances in Business Marketing and Purchasing, Volume 21 |
|---|---|
| TeilnehmendeR: | |
| Place / Publishing House: | Bingley, England : : Edward Elgar,, 2014. 2014 |
| Year of Publication: | 2014 |
| Edition: | First edition. |
| Language: | English |
| Series: | Advances in business marketing & purchasing ;
Volume 21. |
| Online Access: | |
| Physical Description: | 1 online resource (305 pages). |
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| 245 | 0 | 0 | |a Field guide to case study research in business-to -business marketing and purchasing / |c edited by Arch G. Woodside, Hugh M. Pattinson, Roger Marshall ; contributors Ronny Behrens [and twenty five others]. |
| 250 | |a First edition. | ||
| 264 | 1 | |a Bingley, England : |b Edward Elgar, |c 2014. | |
| 264 | 4 | |c 2014 | |
| 300 | |a 1 online resource (305 pages). | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a computer |2 rdamedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 490 | 1 | |a Advances in Business Marketing and Purchasing, |x 1069-0964 ; |v Volume 21 | |
| 504 | |a Includes bibliographical references at the end of each chapters. | ||
| 588 | |a Description based on online resource; title from PDF title page (ebrary, viewed September 12, 2014). | ||
| 590 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Industrial marketing |x Research. | |
| 650 | 0 | |a Purchasing |x Research. | |
| 650 | 0 | |a Marketing research. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Woodside, Arch G., |e editor. | |
| 700 | 1 | |a Pattinson, Hugh M., |e editor. | |
| 700 | 1 | |a Marshall, Roger, |e editor. | |
| 700 | 1 | |a Behrens, Ronny, |e contributor. | |
| 776 | 0 | 8 | |i Print version: |t Field guide to case study research in business-to -business marketing and purchasing. |b First edition. |d Bingley, England : Emerald, c2014 |h xvi, 288 pages |k Advances in business marketing and purchasing ; Volume 21. |z 9781784410803 |
| 797 | 2 | |a ProQuest (Firm) | |
| 830 | 0 | |a Advances in business marketing & purchasing ; |v Volume 21. | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1780809 |z Click to View |