Back where we belong - marketing as the organization's core strategy / / guest editors, Bo Edvardsson and Philipp Klaus.
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| Place / Publishing House: | [Bradford, England] : : Emerald,, 2014. 2014 |
| Year of Publication: | 2014 |
| Language: | English |
| Series: | Journal of Service Management,
Volume 25 Number 2 |
| Online Access: | |
| Physical Description: | 1 online resource (131 pages) :; illustrations, chart, tables. |
| Notes: | "formerly International Journal of Service Industry Management." |
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| Bibliography: | Includes bibliographical references at the end of each chapters. |
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| ISBN: | 9781784410971 9781784410988 |
| ISSN: | 1757-5818 ; |
| Hierarchical level: | Monograph |
| Statement of Responsibility: | guest editors, Bo Edvardsson and Philipp Klaus. |