Breakthrough branding : : positioning your library to survive and thrive / / Suzanne Walters and Kent Jackson.

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Place / Publishing House:Chicago, Illinois : : Neal-Schuman,, 2013.
2013
Year of Publication:2013
Language:English
Online Access:
Physical Description:1 online resource (218 pages) :; illustrations
Notes:Includes index.
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100 1 |a Walters, Suzanne,  |e author. 
245 1 0 |a Breakthrough branding :  |b positioning your library to survive and thrive /  |c Suzanne Walters and Kent Jackson. 
264 1 |a Chicago, Illinois :  |b Neal-Schuman,  |c 2013. 
264 4 |c 2013 
300 |a 1 online resource (218 pages) :  |b illustrations 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
500 |a Includes index. 
588 |a Description based on print version record. 
590 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Libraries  |x Marketing. 
650 0 |a Branding (Marketing) 
655 4 |a Electronic books. 
700 1 |a Jackson, Kent,  |d 1945-  |e author. 
776 0 8 |i Print version:  |a Walters, Suzanne.  |t Breakthrough branding : positioning your library to survive and thrive.  |d Chicago, Illinois : Neal-Schuman, c2013   |h xxii, 191 pages   |z 9781555707668   |w 2013005134 
797 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1707122  |z Click to View