Quantitative models in marketing research

Quantitative models in marketing research / Philip Hans Franses and Richard Paap.

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ProQuest (Firm)
Franses, Philip Hans, 1963-
TeilnehmendeR:
Paap, Richard.
ProQuest (Firm)
Year of Publication:2001
Language:English
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Physical Description:xiii, 206 p. :; ill.
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record_format marc
spelling Franses, Philip Hans, 1963-
Quantitative models in marketing research [electronic resource] / Philip Hans Franses and Richard Paap.
Cambridge, UK ; New York : Cambridge University Press, 2001.
xiii, 206 p. : ill.
Includes bibliographical references (p. 196-201) and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Marketing research Mathematical models.
Electronic books.
Paap, Richard.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=157045 Click to View
language English
format Electronic
eBook
author Franses, Philip Hans, 1963-
spellingShingle Franses, Philip Hans, 1963-
Quantitative models in marketing research
author_facet Franses, Philip Hans, 1963-
Paap, Richard.
ProQuest (Firm)
ProQuest (Firm)
author_variant p h f ph phf
author2 Paap, Richard.
ProQuest (Firm)
author2_variant r p rp
author2_role TeilnehmendeR
TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Franses, Philip Hans, 1963-
title Quantitative models in marketing research
title_full Quantitative models in marketing research [electronic resource] / Philip Hans Franses and Richard Paap.
title_fullStr Quantitative models in marketing research [electronic resource] / Philip Hans Franses and Richard Paap.
title_full_unstemmed Quantitative models in marketing research [electronic resource] / Philip Hans Franses and Richard Paap.
title_auth Quantitative models in marketing research
title_new Quantitative models in marketing research
title_sort quantitative models in marketing research
publisher Cambridge University Press,
publishDate 2001
physical xiii, 206 p. : ill.
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.2 F714 42001
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=157045
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.8/3/015118
dewey-sort 3658.8 13 515118
dewey-raw 658.8/3/015118
dewey-search 658.8/3/015118
oclc_num 437073140
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