Quantitative models in marketing research / Philip Hans Franses and Richard Paap.
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| Year of Publication: | 2001 |
| Language: | English |
| Online Access: | |
| Physical Description: | xiii, 206 p. :; ill. |
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| 100 | 1 | |a Franses, Philip Hans, |d 1963- | |
| 245 | 1 | 0 | |a Quantitative models in marketing research |h [electronic resource] / |c Philip Hans Franses and Richard Paap. |
| 260 | |a Cambridge, UK ; |a New York : |b Cambridge University Press, |c 2001. | ||
| 300 | |a xiii, 206 p. : |b ill. | ||
| 504 | |a Includes bibliographical references (p. 196-201) and index. | ||
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Marketing research |x Mathematical models. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Paap, Richard. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=157045 |z Click to View |