Web analytics strategies for information professionals : : a LITA guide / / Tabatha Farney and Nina McHale.
Saved in:
| Superior document: | LITA guide |
|---|---|
| : | |
| TeilnehmendeR: | |
| Place / Publishing House: | Chicago : : ALA TechSource,, 2013. |
| Year of Publication: | 2013 |
| Language: | English |
| Series: | LITA guides.
|
| Online Access: | |
| Physical Description: | 1 online resource (236 pages) :; illustrations. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Table of Contents:
- Understanding Web analytics for libraries
- Talking the talk : Web analytics terms and definitions
- Selecting and evaluating a Web analytics tool
- Creating customized Web analytics reports for libraries
- Action-oriented analytics : turning data into decisions
- Communicating website usage within your library
- Mobile analytics in libraries
- The right tools for the job : using analytics to drive design / Joelle Pitts and Tara L. Coleman
- Using Web analytics tools to revise a humanities library website / Harriett E. Green, Jordan Ruud, and Andrew Walsh
- Web analytics applied to online catalog usage at the University of Denver / Christopher C. Brown
- Optimizing open-source Web analytics tools for increased security of Wordpress and Drupal / Junior Tidal
- Appendix A. Glossary of Web analytics terms
- Appendix B. Web analytics tool profiles
- Appendix C. Bibliography and suggested resources.