Audience research methodologies : between innovation and consolidation / / edited by Geoffroy Patriarche ... [et al.].
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Year of Publication: | 2014 |
Language: | English |
Series: | Routledge studies in European communication research and education ;
2 |
Online Access: | |
Physical Description: | xii, 256 p. :; ill. |
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082 | 0 | 4 | |a 302.23072 |2 23 |
245 | 0 | 0 | |a Audience research methodologies |h [electronic resource] : |b between innovation and consolidation / |c edited by Geoffroy Patriarche ... [et al.]. |
260 | |a New York ; |a London : |b Routledge, |c 2014. | ||
300 | |a xii, 256 p. : |b ill. | ||
490 | 0 | |a Routledge studies in European communication research and education ; |v 2 | |
504 | |a Includes bibliographical references and indexes. | ||
505 | 0 | |a Audience conceiving among journalists : integrating social-organizational analysis and cultural analysis through ethnography / Igor Vobic -- Audience research methods : facing the challenges of transforming audiences / Miguel Vicente-Marino -- Triangulation as a way to validate and deepen the knowledge about user behavior : a comparison between questionnaires, diaries and traffic measurements / Olle Findahl, Christina Lagerstedt and Andreas Aurelius -- Participatory design as an innovative approach to research on young audiences / Christine W. Wijnen and Sascha Trutzsch -- Researching audience participation in museums : a multi-method and multi-site interventionist approach / Pille Pruulmann-Vengerfeldt, Taavi Tatsi, Pille Runnel and Agnes Aljas -- Researching ethnic minority groups as audiences : implementing culturally appropriate research strategies / Marta Cola and Manuel Mauri Brusa -- Exploring the potential of creative research for the study of imagined audiences : a case study of Estonian students' sketches on the typical Facebook users / Andra Siibak and Maria Murumaa-Mengel -- Analyzing online social networks from a user perspective : a quantitative-qualitative framework / Jakob Linaa Jensen and Anne Scott Srenson -- Virtual shadowing, online ethnographies and social networking studies / Nicoletta Vittadini and Francesca Pasquali -- Digging the Web : promises and challenges of using Web 2.0 tools for audience research / Matthias R. Hastall and Freya Sukalla -- Twitter and social TV : microblogging as a new approach to audience research / Klaus Bredl, Christine Ketzer, Julia Hunniger and Jane Fleischer -- An evaluation of the potential of Web 2.0 APIs for social research / Cedric Courtois and Peter Mechant -- Audiences, audiences everywhere : measured, interpreted and imagined / Klaus Bruhn Jensen. | |
533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
650 | 0 | |a Mass media |x Audiences |x Research. | |
655 | 4 | |a Electronic books. | |
700 | 1 | |a Patriarche, Geoffroy. | |
710 | 2 | |a ProQuest (Firm) | |
856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1331852 |z Click to View |