Airport marketing / Nigel Halpern and Anne Graham.
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Year of Publication: | 2013 |
Language: | English |
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Physical Description: | xvii, 225 p. :; ill. |
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5001221462 |
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(MiAaPQ)5001221462 (Au-PeEL)EBL1221462 (CaPaEBR)ebr10723432 (CaONFJC)MIL499816 (OCoLC)852757383 |
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Halpern, Nigel. Airport marketing [electronic resource] / Nigel Halpern and Anne Graham. New York : Routledge, 2013. xvii, 225 p. : ill. Includes bibliographical references and index. Introduction -- The airport marketing environment -- The market for airport services -- Airport marketing research -- Airport marketing planning -- The airport product -- Airport pricing -- Promotion of airports -- Airport distribution. Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. Airports Economic aspects. Airports Management. Aeronautics, Commercial Economic aspects. Electronic books. Graham, Anne. ProQuest (Firm) https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1221462 Click to View |
language |
English |
format |
Electronic eBook |
author |
Halpern, Nigel. |
spellingShingle |
Halpern, Nigel. Airport marketing Introduction -- The airport marketing environment -- The market for airport services -- Airport marketing research -- Airport marketing planning -- The airport product -- Airport pricing -- Promotion of airports -- Airport distribution. |
author_facet |
Halpern, Nigel. Graham, Anne. ProQuest (Firm) ProQuest (Firm) |
author_variant |
n h nh |
author2 |
Graham, Anne. ProQuest (Firm) |
author2_variant |
a g ag |
author2_role |
TeilnehmendeR TeilnehmendeR |
author_corporate |
ProQuest (Firm) |
author_sort |
Halpern, Nigel. |
title |
Airport marketing |
title_full |
Airport marketing [electronic resource] / Nigel Halpern and Anne Graham. |
title_fullStr |
Airport marketing [electronic resource] / Nigel Halpern and Anne Graham. |
title_full_unstemmed |
Airport marketing [electronic resource] / Nigel Halpern and Anne Graham. |
title_auth |
Airport marketing |
title_new |
Airport marketing |
title_sort |
airport marketing |
publisher |
Routledge, |
publishDate |
2013 |
physical |
xvii, 225 p. : ill. |
contents |
Introduction -- The airport marketing environment -- The market for airport services -- Airport marketing research -- Airport marketing planning -- The airport product -- Airport pricing -- Promotion of airports -- Airport distribution. |
isbn |
9780203117903 (electronic bk.) |
callnumber-first |
H - Social Science |
callnumber-subject |
HE - Transportation and Communications |
callnumber-label |
HE9797 |
callnumber-sort |
HE 49797.4 E3 H35 42013 |
genre |
Electronic books. |
genre_facet |
Electronic books. |
url |
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1221462 |
illustrated |
Illustrated |
dewey-hundreds |
300 - Social sciences |
dewey-tens |
380 - Commerce, communications & transportation |
dewey-ones |
387 - Water, air & space transportation |
dewey-full |
387.7/360688 |
dewey-sort |
3387.7 6360688 |
dewey-raw |
387.7/360688 |
dewey-search |
387.7/360688 |
oclc_num |
852757383 |
work_keys_str_mv |
AT halpernnigel airportmarketing AT grahamanne airportmarketing AT proquestfirm airportmarketing |
status_str |
n |
ids_txt_mv |
(MiAaPQ)5001221462 (Au-PeEL)EBL1221462 (CaPaEBR)ebr10723432 (CaONFJC)MIL499816 (OCoLC)852757383 |
is_hierarchy_title |
Airport marketing |
author2_original_writing_str_mv |
noLinkedField noLinkedField |
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1792330752661127168 |