Essential concepts of cross-cultural management : building on what we all share / / Lawrence A. Beer.

The purpose and/or promotional promise of almost all textbooks concerning the global environment of commerce is to help the reader understand and appreciate the economic, political, and technological context in which international business operates. This defined approach is tantamount to placing thr...

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Bibliographic Details
Superior document:International business collection,
:
Year of Publication:2012
Edition:1st ed.
Language:English
Series:2012 digital library.
International business collection.
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Physical Description:1 electronic text (xiv, 177 p.) :; digital file.
Notes:Part of: 2012 digital library.
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