Digital marketing : global strategies from the world's leading experts / / Jerry Wind, Vijay Mahajan.
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| TeilnehmendeR: | |
| Year of Publication: | 2001 |
| Language: | English |
| Online Access: | |
| Physical Description: | x, 416 p. :; ill. |
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| 008 | 000405s2001 nyua sb 001 0 eng | ||
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| 020 | |z 0471361224 (cl. : alk. paper) | ||
| 035 | |a (MiAaPQ)500117489 | ||
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| 035 | |a (OCoLC)48139584 | ||
| 040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
| 050 | 4 | |a HF5415.1265 |b .W56 2001 | |
| 082 | 0 | 4 | |a 658.8 |2 21 |
| 100 | 1 | |a Wind, Yoram. | |
| 245 | 1 | 0 | |a Digital marketing |h [electronic resource] : |b global strategies from the world's leading experts / |c Jerry Wind, Vijay Mahajan. |
| 260 | |a New York : |b Wiley, |c c2001. | ||
| 300 | |a x, 416 p. : |b ill. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Internet marketing. | |
| 650 | 0 | |a Consumer behavior. | |
| 650 | 0 | |a Electronic commerce. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Mahajan, Vijay. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=117489 |z Click to View |