Synesthetic design : : handbook for a multisensory approach / / Michael Haverkamp.
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| Place / Publishing House: | Basel : : Birkhauser,, [2013] 2013 |
| Year of Publication: | 2013 |
| Language: | English German |
| Online Access: | |
| Physical Description: | 1 online resource (472 pages) :; illustrations (some color) |
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Table of Contents:
- Part 1. Task and fundamentals : What is synesthetic product design?
- Product development as the design for all senses
- Human-machine communication ; Functional design ; Product placement and brand identity ; The significance of multisensory environments
- Fundamentals of perception : The senses of distance: seeing and hearing ; Physical senses of proximity ; Chemical senses ; Perceptual objects ; Subjective or objective? ; Qualia ; Grouping ; Gestalt principles ; Foreground and background
- Part 2. Strategies of perception and design : Connection of modalities within the perceptual system : Overview ; Rules of connection ; Elementary connections
- Finding similarities: cross-modal analogies : Analogy relationships ; Temporal analogy ; Intersensory attributes ; Analogy of motion and kinetic design ; Spatial analogies and soundscapes ; Functional analogy ; Tactile design
- Recognizing familiar features: iconic connection : Associative connections ; Onomatopoeia ; Pictogram and auditory icon ; Associations to smell and taste ; The context
- Understanding the meaning: symbols and metaphors : Symbolic connections ; Color symbolism ; Synesthetic metaphors ; Symbolism in brand design ; Musical symbolism
- Exploring individual perception: genuine synesthesia : Hearing colors, seeing acoustic tones ; Smell, taste, and everything else ; Subjective color-form relations ; Movement of synesthetic images ; Visualization of meaning ; Why synesthesia?: Function and significance
- Consciously constructing: mathematical and physical connections : Algorithms and concepts ; Objective color-sound relations
- Part 3. Holistic design : Cumulation of sensory contributions : Segregation or integration ; Perceptual conflicts
- The choice of customer-effective strategies : Assistance in decisions-making ; Examples of application ; Human-computer interaction
- Elementary forms : Basic forms of perception ; Elementary design
- Visualization of noise and music : Artistic and technical visualization ; Musical notation, graphics, and film
- Perception and emotion
- Future perspectives of synesthetic design : Design with all senses: for the senses ; Robustness ; Sustainability.