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Social TV : how marketers can reach and engage audiences by connecting television to the web, social media, and mobile /

Social TV : how marketers can reach and engage audiences by connecting television to the web, social media, and mobile / / Mike Proulx, Stacey Shepatin.

Participants: Proulx, Mike. [ ]; ProQuest (Firm) [ ]; Shepatin, Stacey. [ TeilnehmendeR ]; ProQuest (Firm) [ TeilnehmendeR ]
Published: 2012.

Other Authors: “...Shepatin, Stacey....”

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