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Product innovation toolbox : a field guide to consumer understanding and research / / edited by Jacqueline Beckley, Dulce Paredes, Kannapon Lopetcharat.

Participants: ProQuest (Firm) [ ]; Beckley, Jacqueline H. [ TeilnehmendeR ]; Paredes, Maria Dulce. [ TeilnehmendeR ]; Lopetcharat, Kannapon. [ TeilnehmendeR ]; ProQuest (Firm) [ TeilnehmendeR ]
Published: 2012.

Other Authors: “...Paredes, Maria Dulce....”

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