Kretek Capitalism : : Making, Marketing, and Consuming Clove Cigarettes in Indonesia / / Marina Welker.
A free ebook version of this title is available through Luminos, University of California Press's Open Access publishing program. Visit www.luminosoa.org to learn more. Indonesia is the world's second-largest cigarette market: two out of three men smoke, and clove-laced tobacco cigarettes...
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| Place / Publishing House: | Berkeley, CA : : University of California Press, , [2024] ©2024 |
| Year of Publication: | 2024 |
| Edition: | 1st ed. |
| Language: | English |
| Series: | Atelier: Ethnographic Inquiry in the Twenty-First Century ;
13 |
| Physical Description: | 1 online resource (264 p.) |
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Table of Contents:
- Frontmatter
- Contents
- Illustrations
- Acknowledgments
- Introduction
- 1 Kretek Agriculture: Hierarchy and Subjugation
- 2 Hand-Rolling Kretek: Class and Gender Paternalism
- 3 Machine-Rolling Kretek: Gamification and Individualization
- 4 Branding Kretek: Influence and Creativity in the Gig Economy
- 5 Selling Kretek: Co-opting Independent Retail
- 6 Smoking Kretek: Industry Victims and Commodity Patriots
- Epilogue
- Notes
- References
- Index