The orange juice business : A Brazilian perspective /

The orange juice business : A Brazilian perspective / / by Marcos Fava Neves, Vinicius Gustavo Trombin, Frederico Fonseca Lopes, Rafael Kalaki, Patrícia Milan.

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The orange juice chain is unique, probably a sui generis commodity. Although several countries produce oranges and juices, two regions in the world are the responsible for around 80% of the production. These are the states of Sao Paulo in Brazil and Florida in the USA. Although the emerging countrie...

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Bibliographic Details
VerfasserIn:
Fava Neves, Marcos.
Trombin, Vinicius Gustavo.
Lopes, Frederico Fonseca.
Kalaki, Rafael.
Milan, Patrícia.
Place / Publishing House:Wageningen : : Wageningen Academic Publishers :, Imprint: Wageningen Academic Publishers,, 2012.
Year of Publication:2012
Edition:1st ed. 2012.
Language:English
Physical Description:1 online resource (175 p.)
Notes:Description based upon print version of record.
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Table of Contents:
  • Initial message
  • An overview
  • Mapping of the citrus economy
  • 1. The citrus sector in Brazil
  • 2. Brazilian GDP versus agricultural GDP
  • 3. Brazilian leadership
  • 4. Citrus exports
  • 5. Destinations of exports
  • 6. Tariff barriers
  • 7. Phytosanitary barriers and technical requirements
  • 8. Exchange rate
  • Citrus fruit production mapping
  • 9. Evolution of global orange production
  • 10. Evolution of Brazilian orange production
  • 11. Specialty of the major producing countries
  • 12. Orange juice production
  • 13. Brazil’s citrus belt (São Paulo and Triângulo Mineiro)
  • 14. Comparison between the production in São Paulo/ Triângulo Mineiro region and Florida
  • 15. Stratification of production by producer profile in Brazil’s citrus belt
  • 16. Varieties in the orchards
  • 17. Pests and diseases in the Brazil’s citrus belt
  • 18. Impact of climate change on citrus growing
  • 19. Cost of orange production
  • 20. Pesticides in citrus farming
  • 21. Use of fertilizers in citrus growing
  • 22. Minimum wage
  • 23. Jobs and working conditions
  • 24. Production incentive policies
  • 25. Cycle of working capital and available funding sources
  • 26. Price of oranges
  • 27. Price of orange juice: an incredible volatility
  • 28. Breakdown of the price of orange juice on the retail market
  • Mapping and quantification of the citrus sector – 2008/09 harvest
  • Mapping the consumption of citrus products
  • 29. Nutritional benefits of oranges
  • 30. Definition of juice, nectar and still drink
  • 31. World consumption of beverages
  • 32. World consumption of fruit juices, nectars, and still drinks
  • 33. Orange flavor
  • 34. Orange flavor in Europe
  • 35. Orange flavor in North America
  • 36. The orange flavor in the BRIC group countries plus Mexico
  • 37. The growth potential of Brazil’s domestic market
  • 38. The power of international retail
  • 39. Concentration of juice bottlers
  • 40. Concentration in the Brazilian orange juice industry
  • Closing message
  • Markestrat
  • Appendix.  .

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