Efficacité/Efficacy : : how to do things with words and images? / / edited by Véronique Plesch, Catriona MacLeod and Jan Baetens.

• Superior document: Word & image interactions ; 7
• Author: International Conference on Word and Image Studies
• TeilnehmendeR: Plesch, Véronique, 1957-; Macleod, Catriona.; Baetens, Jan.; International Conference on Word and Image Studies (8th : 2008 : Paris, France)
• Place / Publishing House: Amsterdam ;, New York : : Rodopi,, 2011.
• Year of Publication: 2011
• Edition: 1st ed.
• Language: French
• Series: Word and Image Interactions 7.
• Physical Description: 320 p.
• Notes: Papers from the Eighth Congress of the International Conference on Word and Image Studies held in Paris July 7-11, 2008.; "Le huitième congrès de l'Association Internationale pour l'Etude des Rapports entre Texte et Image s'est tenu à Paris du 7 au 11 juillet 2008."

This book aims at offering a broad survey of the encounter between word and image studies and anthropology and to demonstrate the mutual benefits of this dialogue for both disciplines in the three fields of the image (Marin), the social history of writing (Petrucci), and memory (Yates). The themes d...