The labour of words in higher education : : is it time to reoccupy policy? / / by Sarah Hayes.
As Higher Education has come to be valued for its direct contribution to the global economy, university policy discourse has reinforced this rationale. In The Labour of Words in Higher Education: Is it Time to Reoccupy Policy? two globes are depicted. One is a beautiful, but complete artefact, that...
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Place / Publishing House: | Leiden, The Netherlands : : Brill Sense,, [2019] |
Year of Publication: | 2019 |
Language: | English |
Physical Description: | 1 online resource (178 pages) |
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Hayes, Sarah (Professor of Education), author. The labour of words in higher education : is it time to reoccupy policy? / by Sarah Hayes. Leiden, The Netherlands : Brill Sense, [2019] 1 online resource (178 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references and index. As Higher Education has come to be valued for its direct contribution to the global economy, university policy discourse has reinforced this rationale. In The Labour of Words in Higher Education: Is it Time to Reoccupy Policy? two globes are depicted. One is a beautiful, but complete artefact, that markets a UK university. The second sits on a European city street and is continually inscribed with the markings of passers-by. A distinction is drawn between the rhetoric of university McPolicy , as a discourse that appears to no longer require input from humans, and a more authentic approach to writing policy, that acknowledges the academic labour of staff and students, in effecting change. Inspired by the work of George Ritzer on the McDonaldisation of Society, the term McPolicy is adopted by the author, to describe a rational method of writing policy, now widespread across UK universities. Recent strategies on ‘the student experience’, ‘technology enhanced learning’, ‘student engagement’ and ‘employability’ are explored through a corpus-based Critical Discourse Analysis (CDA). Findings are humourously compared to the marketing of consumer goods, where commodities like cars are invested with human qualities, such as ‘ambition’. Similarly, McPolicy credits non-human strategies, technologies and a range of socially constructed buzz phrases, with the human qualities and labour activities that would normally be enacted by staff and students. This book is written for anyone with an interest in the future of universities. It concludes with suggestions of ways we might all reoccupy McPolicy . Front Matter -- Copyright page -- Preface: What This Book Is Not -- Acknowledgements -- Introduction -- The Labour of Words and Academic Labour -- The Words of Labour -- The Labour and Delivery of Buzz Phrases -- Technology Enhanced Learning McPolicy -- Student Engagement McPolicy -- Employability McPolicy -- Re-Writing Human Labour into HE Policy -- Back Matter -- References -- Index. Higher education and state Great Britain. Education, Higher Aims and objectives Great Britain. Education, Higher Social aspects Great Britain. 90-04-39535-0 |
language |
English |
format |
eBook |
author |
Hayes, Sarah (Professor of Education), |
spellingShingle |
Hayes, Sarah (Professor of Education), The labour of words in higher education : is it time to reoccupy policy? / Front Matter -- Copyright page -- Preface: What This Book Is Not -- Acknowledgements -- Introduction -- The Labour of Words and Academic Labour -- The Words of Labour -- The Labour and Delivery of Buzz Phrases -- Technology Enhanced Learning McPolicy -- Student Engagement McPolicy -- Employability McPolicy -- Re-Writing Human Labour into HE Policy -- Back Matter -- References -- Index. |
author_facet |
Hayes, Sarah (Professor of Education), |
author_variant |
s h sh |
author_role |
VerfasserIn |
author_sort |
Hayes, Sarah (Professor of Education), |
title |
The labour of words in higher education : is it time to reoccupy policy? / |
title_sub |
is it time to reoccupy policy? / |
title_full |
The labour of words in higher education : is it time to reoccupy policy? / by Sarah Hayes. |
title_fullStr |
The labour of words in higher education : is it time to reoccupy policy? / by Sarah Hayes. |
title_full_unstemmed |
The labour of words in higher education : is it time to reoccupy policy? / by Sarah Hayes. |
title_auth |
The labour of words in higher education : is it time to reoccupy policy? / |
title_new |
The labour of words in higher education : |
title_sort |
the labour of words in higher education : is it time to reoccupy policy? / |
publisher |
Brill Sense, |
publishDate |
2019 |
physical |
1 online resource (178 pages) |
contents |
Front Matter -- Copyright page -- Preface: What This Book Is Not -- Acknowledgements -- Introduction -- The Labour of Words and Academic Labour -- The Words of Labour -- The Labour and Delivery of Buzz Phrases -- Technology Enhanced Learning McPolicy -- Student Engagement McPolicy -- Employability McPolicy -- Re-Writing Human Labour into HE Policy -- Back Matter -- References -- Index. |
isbn |
90-04-39537-7 90-04-39535-0 |
callnumber-first |
L - Education |
callnumber-subject |
LC - Social Aspects of Education |
callnumber-label |
LC178 |
callnumber-sort |
LC 3178 G7 H39 42019 |
geographic_facet |
Great Britain. |
illustrated |
Not Illustrated |
dewey-hundreds |
300 - Social sciences |
dewey-tens |
370 - Education |
dewey-ones |
378 - Higher education |
dewey-full |
378.41 |
dewey-sort |
3378.41 |
dewey-raw |
378.41 |
dewey-search |
378.41 |
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AT hayessarah thelabourofwordsinhighereducationisittimetoreoccupypolicy AT hayessarah labourofwordsinhighereducationisittimetoreoccupypolicy |
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(CKB)4910000000122237 (MiAaPQ)EBC5652191 (nllekb)BRILL9789004395374 (EXLCZ)994910000000122237 |
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The labour of words in higher education : is it time to reoccupy policy? / |
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1796652896368984064 |
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