Diverse eppur vicine : : Associazioni e imprese per la responsabilità sociale / / Laura Solito, Letizia Materassi.

• Superior document: Strumenti per la didattica e la ricerca
• VerfasserIn: Solito, Laura,; Materassi, Letizia,
• TeilnehmendeR: Materassi, Letizia,
• Place / Publishing House: Firenze, Italy : : Firenze University Press,, 2013.
• Year of Publication: 2013
• Language: Italian
• Series: Strumenti per la didattica e la ricerca (Florence, Italy)
• Physical Description: 1 online resource (144 pages). :; illustrations.

In the vast arena of social communication, the volume confronts the theme of social responsibility communication, an area that last years negligible is proposing in our country interesting examples of how it is possible to reconcile values ​​and obiettivi aziendali with an ethical-value end. Starting from the analysis of some projects carried out by print and associations in the Italian context, if we analyze the modalities through the quality if we build, if we manage and if we create a relationship between people apparently distant, ma vicini.Laura Solito is professor of Sociology of the process cultural and communication press the Scuola di Scienze politiche "Cesare Alfieri" dell'Università di Firenze. Tra i suoi interessi di ricerca de ella: lo studio delle relazioni communicative tra istituzioni e cittadini; the dynamics of the public sphere and the construction of the collective discourse; i process and the logic of social communication. Letizia Materassi collaborates with the Department of Political and Social Sciences of the Università di Firenze. She svolge attività di research and formation sulla comunicazione instituzionale e sociale e sulle competenze dei communicators nei differenti contesti organizzativi.

Table of Contents

Sommario -- Introduzione.