What is online research? : : using the internet for social science research / / Tristram Hooley, John Marriott, Jane Wellens.
The massive expansion of the internet into every aspect of our lives creates a challenge for social researchers: can they simply transfer their traditional methods and techniques online or do they need to reinvent research methods for the new environment? As online research becomes increasingly prev...
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| Superior document: | The 'What Is?' Research Methods Series |
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| Place / Publishing House: | London : : Bloomsbury Academic,, 2012. |
| Year of Publication: | 2012 |
| Language: | English |
| Series: | What is? research methods series.
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| Physical Description: | 1 online resource (172 p.) |
| Notes: | Description based upon print version of record. |
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Table of Contents:
- Cover; Contents; Series foreword; Acknowledgements; 1 Introduction; Further reading; 2 A brief history of online research methods; The growth of the internet; Researching online and online methods; Online research methods as a field; The growth of online surveys; Exploring the potential for online qualitative research; Doing fieldwork without a field; Beginning to experiment online; In summary; Further reading; 3 Dealing with ethical issues in online research; Ethics in social science research; Ethics in online research; Privacy; Informed consent; Anonymity and confidentiality; Legal issues
- Participant vulnerabilityIn summary; Further reading; 4 Online surveys; Survey design; When to use an online survey?; Online surveys and instrument design; Choosing a tool to deliver the survey; Sampling and recruitment; Improve response rates: a checklist (Madge et al.); In summary; Further reading; 5 Online interviews and focus groups; Understanding qualitative methods; When to use online methods for qualitative research?; Choosing tools for online interviewing and focus groups; Synchronous or asynchronous?; Text-based or multi-media; Other issues in selecting tools
- Managing online interviews and focus groupsSampling and recruitment; Building rapport; Dealing with problems; Analysis; In summary; Further reading; 6 Online ethnographies; Ethnographic methods; Choosing a fieldwork site; Gaining access; Data collection; Archival data; Elicited data; Fieldnote data; Analysis and presentation of ethnographies; In summary; Further reading; 7 Online experiments; Experimental methods in the social sciences; Advantages and disadvantages of experimenting online; Deciding when an online experiment is appropriate; Types of online experiment; Designing experiments
- Experimental contextConsidering what tools to use; Managing recruitment and avoiding dropout; In summary; Further reading; 8 Where next for online methods?; A changing context for online research methods; Visualizing naturally occurring data; Combining data; The diverse and integrated internet; Allowing participants to really participate; In summary; Further reading; Glossary; Bibliography; Index; A; B; C; D; E; F; G; H; I; L; M; N; O; P; Q; R; S; T; U; V; W