Social Business Plattformen in global verteilten Produktentwicklungsvorhaben - Eine Multi-Ebenen-Analyse des Beitrags von Social Business Plattformen zur Überwindung kommunikationsbedingter Innovationsbarrieren an einem Fallbeispiel
This study assesses the contribution of social software to reduce communication-based innovation barriers. Subject of the examination were global product development projects of a multinational company. By performing a social network analysis and a survey-based inquiry no evidence was found social s...
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| Year of Publication: | 2017 |
| Language: | German |
| Physical Description: | 1 electronic resource (XV, 316 p. p.) |
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| 520 | |a This study assesses the contribution of social software to reduce communication-based innovation barriers. Subject of the examination were global product development projects of a multinational company. By performing a social network analysis and a survey-based inquiry no evidence was found social software could reduce innovation barriers. An empirical investigation exposed a lack of functional fit and diffusion of the social software. | ||
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