Consumer Behavior : : Practice Oriented Perspectives / / edited by Senay Sabah.
No time in the history, consumption is considered to be as important as in today's world. It defines who we are, how well/perfect we perform our multiroles within the society (buying the most expensive clothes means being the best mom for instances), what symbolic meanings we attribute to our b...
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| Place / Publishing House: | Rijeka, Croatia : : IntechOpen,, 2017. |
| Year of Publication: | 2017 |
| Language: | English |
| Physical Description: | 1 online resource (134 pages) :; illustrations |
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Electronic
| DOAB Directory of Open Access Books | Available |