Visions for Global Tourism Industry : : Creating and Sustaining Competitive Strategies / / edited by Murat Kasimoǧlu.
We have been witnessing huge competition among the organisations in the business world. Companies, NGO's and governments are looking for innovative ways to compete in the global tourism market. In the classical literature of business the main purpose is to make a profit. However, if purpose onl...
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| Place / Publishing House: | Rijeka : : IntechOpen,, 2012. ©2012 |
| Year of Publication: | 2012 |
| Language: | English |
| Physical Description: | 1 online resource (xiii, 494 pages) :; illustrations |
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Electronic
| DOAB Directory of Open Access Books | Available |