Bally - A History of Footwear in the Interwar Period / Anna-Brigitte Schlittler, Katharina Tietze

Carl Franz Bally founded a shoe factory in Switzerland in 1851. Within decades, the Bally name had achieved worldwide recognition for its high-quality footwear. The history of modern footwear can be traced through the lens of Bally's corporate evolution. This book brings together the results of...

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Bibliographic Details
Funder:
HerausgeberIn:
:
Year of Publication:2021
Edition:1st ed.
Language:English
Series:Fashion Studies
Physical Description:1 online resource (196 p.)
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Table of Contents:
  • Frontmatter
  • Contents
  • Introduction
  • Business Cycles in the Fashion-Shoe Industry and the Controversies Surrounding Footwear Fashion in Switzerland (1920-1940)
  • "Bally Shoes Are Trend-Setting Fashion Creations"
  • Schönenwerd-New York
  • Functional Shoes
  • Enter the Shoe
  • Real Gold?
  • Notes on Window Dressing as a New Means of Communication
  • "A Fairy-Tale Affair...!"
  • Contributors
  • Bibliography