Personální marketing v řízení lidských zdrojů / Světlana Myslivcová
Personnel marketing is currently taking shape as a separate industry that connects the management of human resources with marketing and places each employee into the role of a customer. The connection of these two areas creates an effect with synergy, which leads to better work with human capital....
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| Year of Publication: | 2019 |
| Language: | Czech |
| Physical Description: | 1 electronic resource (215 p.) |
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