Determinanten der Kanalwahl im Multichannel-Kontext : eine branchenübergreifende Untersuchung / Oliver Ehrlich
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Place / Publishing House: | Wiesbaden : Gabler, 2011 |
Year of Publication: | 2011 |
Edition: | 1. Aufl. |
Language: | German |
Series: | Gabler Research
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Physical Description: | XX, 225 S.; graph. Darst.; 210 mm x 148 mm |
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OeAW Institute for Comparative Media and Communication Studies
Location: | Library |
Call Numbers: | PDOK-101a-5 |
Call Number | 2nd Call Number | Description | Location | Remarks | Status | Availability | Order |
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PDOK-101a-5 | Library | Not for loan | Available | Place a Hold |