Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon / Günter Bentele ... (Hrsg.)
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Place / Publishing House: | Wiesbaden : VS, Verl. für Sozialwiss., 2005 |
Year of Publication: | 2005 |
Edition: | 1. Aufl. |
Language: | German |
Subjects: | |
Classification: | 85.40 - Marketing 05.31 - Öffentlichkeit |
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Physical Description: | 624 S.; Ill., graph. Darst.; 24 cm |
Notes: | Literaturangaben |
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