Communicating COVID-19 Effectively in Malaysia : : Challenges and Recommendations / / Serina Rahman.
Malaysia was initially lauded for its ability to combat the first few waves of COVID-19 but infection spikes since the Sabah state elections in September 2020 and subsequent exponential increases in both infections and deaths in 2021 left the nation reeling. Nationwide vaccination is seen as the onl...
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Place / Publishing House: | Singapore : : ISEAS Publishing, , [2022] ©2022 |
Year of Publication: | 2022 |
Language: | English |
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Physical Description: | 1 online resource (43 p.) |
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Rahman, Serina , author. aut http://id.loc.gov/vocabulary/relators/aut Communicating COVID-19 Effectively in Malaysia : Challenges and Recommendations / Serina Rahman. Singapore : ISEAS Publishing, [2022] ©2022 1 online resource (43 p.) text txt rdacontent computer c rdamedia online resource cr rdacarrier text file PDF rda Frontmatter -- FOREWORD -- EXECUTIVE SUMMARY -- Introduction -- MALAYSIA’S COVID-19 EXPERIENCE -- OVERCOMING THE INFODEMIC WITH A COMBINATION OF COMMUNICATION APPROACHES -- MALAYSIA’S COMMUNICATIONS ECOSYSTEM FOR COVID-19 -- THE POLITICS OF MALAYSIA’S COVID-19 COMMUNICATION STRATEGY -- POLITICAL SPILLOVER ON COVID-19 MANAGEMENT -- ANALYSING MALAYSIA’S PANDEMIC COMMUNICATION CONTENT -- GRASSROOTS COVID-19 COMMUNICATION -- THE FUTURE OF COVID-19 COMMUNICATION restricted access http://purl.org/coar/access_right/c_16ec online access with authorization star Malaysia was initially lauded for its ability to combat the first few waves of COVID-19 but infection spikes since the Sabah state elections in September 2020 and subsequent exponential increases in both infections and deaths in 2021 left the nation reeling. Nationwide vaccination is seen as the only way out of the pandemic. Malaysia’s COVID-19 communication strategy was hampered by political machinations and myriad changes in government. The need to shore up favour among the electorate resulted in inconsistent messaging and regular U-turns whenever there was public outrage at arbitrary restrictions. This resulted in confusion on the ground, preventing successful COVID-19 management and containment. Under the current regime, claims to more accessible data have been disputed and doubts have surfaced over data transparency and accuracy. There is an urgent need to ensure convincingly reliable information, as well as to use more engaging messaging on more suitable media. A holistic and effective COVID-19 communication strategy should adopt principles from several communication approaches, resulting in messages that are clear, simple and accessible as well as consistent and credible. Audiences should be segmented so that messages can be better tailored to their needs, with adequate information on the necessary steps to prevent infection and spread. Fake news, misinformation, and disinformation should be constantly tackled and debunked. The Gerai OA and OA Lindungi Komuniti Facebook pages are outstanding examples of grassroots information dissemination channels that effectively provide fact-checked, coherent and accessible information to local communities in languages and on media best-suited to their audiences. Mode of access: Internet via World Wide Web. In English. Description based on online resource; title from PDF title page (publisher's Web site, viewed 06. Mrz 2024) COVID-19 Pandemic, 2020- Malaysia. Communication in public health Malaysia. Media Studies. SOCIAL SCIENCE / Media Studies. bisacsh Title is part of eBook package: De Gruyter ISEAS Complete eBook-Package 2022 9783110767117 https://doi.org/10.1355/9789815011326 https://www.degruyter.com/isbn/9789815011326 Cover https://www.degruyter.com/document/cover/isbn/9789815011326/original |
language |
English |
format |
eBook |
author |
Rahman, Serina , Rahman, Serina , |
spellingShingle |
Rahman, Serina , Rahman, Serina , Communicating COVID-19 Effectively in Malaysia : Challenges and Recommendations / Frontmatter -- FOREWORD -- EXECUTIVE SUMMARY -- Introduction -- MALAYSIA’S COVID-19 EXPERIENCE -- OVERCOMING THE INFODEMIC WITH A COMBINATION OF COMMUNICATION APPROACHES -- MALAYSIA’S COMMUNICATIONS ECOSYSTEM FOR COVID-19 -- THE POLITICS OF MALAYSIA’S COVID-19 COMMUNICATION STRATEGY -- POLITICAL SPILLOVER ON COVID-19 MANAGEMENT -- ANALYSING MALAYSIA’S PANDEMIC COMMUNICATION CONTENT -- GRASSROOTS COVID-19 COMMUNICATION -- THE FUTURE OF COVID-19 COMMUNICATION |
author_facet |
Rahman, Serina , Rahman, Serina , |
author_variant |
s r sr s r sr |
author_role |
VerfasserIn VerfasserIn |
author_sort |
Rahman, Serina , |
title |
Communicating COVID-19 Effectively in Malaysia : Challenges and Recommendations / |
title_sub |
Challenges and Recommendations / |
title_full |
Communicating COVID-19 Effectively in Malaysia : Challenges and Recommendations / Serina Rahman. |
title_fullStr |
Communicating COVID-19 Effectively in Malaysia : Challenges and Recommendations / Serina Rahman. |
title_full_unstemmed |
Communicating COVID-19 Effectively in Malaysia : Challenges and Recommendations / Serina Rahman. |
title_auth |
Communicating COVID-19 Effectively in Malaysia : Challenges and Recommendations / |
title_alt |
Frontmatter -- FOREWORD -- EXECUTIVE SUMMARY -- Introduction -- MALAYSIA’S COVID-19 EXPERIENCE -- OVERCOMING THE INFODEMIC WITH A COMBINATION OF COMMUNICATION APPROACHES -- MALAYSIA’S COMMUNICATIONS ECOSYSTEM FOR COVID-19 -- THE POLITICS OF MALAYSIA’S COVID-19 COMMUNICATION STRATEGY -- POLITICAL SPILLOVER ON COVID-19 MANAGEMENT -- ANALYSING MALAYSIA’S PANDEMIC COMMUNICATION CONTENT -- GRASSROOTS COVID-19 COMMUNICATION -- THE FUTURE OF COVID-19 COMMUNICATION |
title_new |
Communicating COVID-19 Effectively in Malaysia : |
title_sort |
communicating covid-19 effectively in malaysia : challenges and recommendations / |
publisher |
ISEAS Publishing, |
publishDate |
2022 |
physical |
1 online resource (43 p.) |
contents |
Frontmatter -- FOREWORD -- EXECUTIVE SUMMARY -- Introduction -- MALAYSIA’S COVID-19 EXPERIENCE -- OVERCOMING THE INFODEMIC WITH A COMBINATION OF COMMUNICATION APPROACHES -- MALAYSIA’S COMMUNICATIONS ECOSYSTEM FOR COVID-19 -- THE POLITICS OF MALAYSIA’S COVID-19 COMMUNICATION STRATEGY -- POLITICAL SPILLOVER ON COVID-19 MANAGEMENT -- ANALYSING MALAYSIA’S PANDEMIC COMMUNICATION CONTENT -- GRASSROOTS COVID-19 COMMUNICATION -- THE FUTURE OF COVID-19 COMMUNICATION |
isbn |
9789815011326 9783110767117 |
geographic_facet |
Malaysia. |
url |
https://doi.org/10.1355/9789815011326 https://www.degruyter.com/isbn/9789815011326 https://www.degruyter.com/document/cover/isbn/9789815011326/original |
illustrated |
Not Illustrated |
doi_str_mv |
10.1355/9789815011326 |
oclc_num |
1302012871 |
work_keys_str_mv |
AT rahmanserina communicatingcovid19effectivelyinmalaysiachallengesandrecommendations |
status_str |
n |
ids_txt_mv |
(DE-B1597)652367 (OCoLC)1302012871 |
carrierType_str_mv |
cr |
hierarchy_parent_title |
Title is part of eBook package: De Gruyter ISEAS Complete eBook-Package 2022 |
is_hierarchy_title |
Communicating COVID-19 Effectively in Malaysia : Challenges and Recommendations / |
container_title |
Title is part of eBook package: De Gruyter ISEAS Complete eBook-Package 2022 |
_version_ |
1806145951336759296 |
fullrecord |
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