Cognitive Models in Language and Thought : : Ideology, Metaphors and Meanings / / ed. by René Dirven, Roslyn Frank, Martin Pütz.

The volume offers a number of representative papers on cognitive models that are invoked when people deal with questions of social identity, political and economic manipulation, and more general issues such as the genomic discourse. In line with the well-known volume Cultural Models in Language and...

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Bibliographic Details
Superior document:Title is part of eBook package: De Gruyter DGBA Backlist Complete English Language 2000-2014 PART1
MitwirkendeR:
HerausgeberIn:
Place / Publishing House:Berlin ;, Boston : : De Gruyter Mouton, , [2012]
©2003
Year of Publication:2012
Edition:Reprint 2012
Language:English
Series:Cognitive Linguistics Research [CLR] , 24
Online Access:
Physical Description:1 online resource (437 p.)
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Table of Contents:
  • i-iv
  • Preface
  • Contents
  • Introduction: Categories, cognitive models and ideologies
  • Section 1: Cognitive models of linguistic variation
  • Cultural models of linguistic standardization
  • How to do things with allophones: Linguistic stereotypes as cognitive reference points in social cognition
  • Section 2: Cognitive models of cultural / social identities
  • Shifting identities in Basque and Western cultural models of Self and Being
  • Language and ideology in Nigerian cartoons
  • Three mandates for anti-minority policy expressed in U.S. public discourse metaphors
  • Has the consciousness of modern industrial societies rendered “Housewife” no longer a value-free cultural model?
  • Section 3: Cognitive models as covert ideologies
  • Conceptual metaphor as ideological stylistic means: An exemplary analysis
  • Metaphor and ideology in the press coverage of telecom corporate consolidations
  • Section 4: Cognitive models in covert social debates
  • Ideological functions of metaphor: The conceptual metaphors of health and illness in public discourse
  • Genetic roulette: On the cognitive rhetoric of biorisk
  • Deciphering the human genome: The semantic and ideological foundations of genetic and genomic discourse
  • List of contributors
  • Index
  • 439-440