Read the Cultural Other : : Forms of Otherness in the Discourses of Hong Kong's Decolonization / / ed. by Shi-xu, Manfred Kienpointner, Jan Servaes.

• Superior document: Title is part of eBook package: De Gruyter DGBA Backlist Complete English Language 2000-2014 PART1
• MitwirkendeR: Cheng, Hong,; Cher-Leng, Lee,; Hong, Junhao,; Kienpointner, Manfred,; Maier, Robert,; McQuail, Denis,; Paredes-Canilao, Narcisa,; Ramanathan, Sankaran,; Servaes, Jan,; Tam, Kwok-kan,; Wan, Guofang,; Wong, Lawrence Wang-chi,
• HerausgeberIn: Kienpointner, Manfred,; Servaes, Jan,; Shi-xu, ,
• Place / Publishing House: Berlin ;, Boston : : De Gruyter Mouton, , [2008]; ©2005
• Year of Publication: 2008
• Language: English
• Series: Language, Power and Social Process [LPSP] , 14
• Physical Description: 1 online resource (244 p.)

Read the Cultural Other contains studies on non-Western discourse. It has two principal aims. Firstly, it argues that the study of non-Western, non-White, and Third-World discourses should become a legitimate, necessary, and routine part of international discourse scholarship. Hitherto, non-Western, non-White, and Third-Word discourses have been relegated and marginalized to a 'local', 'particular', or 'other' place in (or, one might argue, outside) the mainstream. To reclaim their place, the book deconstructs the rhetoric of universalism and the continued preoccupation with Western discourse in the profession, and stresses the cultural nature of discourse, both ordinary and disciplinary, as it outlines a culturally pluralist vision. Secondly, in order to take the multicultural view seriously, it explores the complexity, diversity, and forms of otherness of non-Western discourse by examining the case of China and Hong Kong's discourses of the decolonization of the latter. Far too often, non-Western discourse has been stereotyped as externally discrete, internally homogeneous, and formally containable within a 'universal', 'general', or 'integrated' model. The present work focuses on China and Hong Kong's discourses, which have been marginalized by their Western counterparts. Through culturally eclectic linguistic analysis and local cultural analysis, it identifies and highlights the specific ways of speaking of China and Hong Kong - their concepts, concerns, aspirations, resistance, verbal strategies, etc. - with respect to similar or different issues. The culturally pluralist view and analytical practice proffered here call for a radical cultural change in international scholarship on language, communication, and discourse.

Table of Contents

Frontmatter -- Contents -- Acknowledgements -- Part 1. Paradigmatic reorientation -- Chapter 1. The study of non-Western -- discourse -- Chapter 2. Communication theory and the Western -- bias -- Chapter 3. Towards multiculturalism in discourse -- studies -- Chapter 4. Beyond differences in cultural values -- and modes of communication -- Part 2. The discursive dominance of the -- West -- Chapter 5. Reporting the Hong Kong transition: A -- comparative analysis of news coverage in Europe and Asia -- Chapter 6. The contest over Hong Kong: Revealing -- the power practices of the Western media -- Chapter 7. Hong Kong’s press freedom: A comparative -- sociology of Western and Hong Kong’s views -- Part 3. Complexity, diversity and Otherness of -- non-Western discourse -- Chapter 8. Unfamiliar voices from the Other: -- Exploring forms of Otherness in the media discourses of China and Hong -- Kong -- Chapter 9. Media and metaphor: Exploring the -- rhetoric in China’s and Hong Kong’s public discourses on Hong Kong and -- China -- Chapter 10. Voices of missing identity: A study of -- contemporary Hong Kong literary writings -- Chapter 11. Identity and interactive hypermedia: A -- discourse analysis of web diaries -- Chapter 12. Narrating Hong Kong history: A critical -- study of mainland China’s historical discourse from a Hong Kong -- perspective -- Chapter 13. A nascent paradigm for non-Western -- discourse studies: An epilogue -- Backmatter