Commercial Nationalism and Tourism : : Selling the National Story / / ed. by Leanne White.

This book combines academic analysis and critical exploration to examine national narratives in the context of tourism and events around the world. It explores how particular narratives are woven to tell (and sell) a national story. By deconstructing images of the nation, it closely examines how nat...

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Bibliographic Details
Superior document:Title is part of eBook package: De Gruyter CVP eBook-Package Contemporary 2016-2020
MitwirkendeR:
HerausgeberIn:
Place / Publishing House:Bristol, UK;, Blue Ridge Summit, PA : : Channel View Publications, , [2017]
©2017
Year of Publication:2017
Language:English
Series:Aspects of Tourism ; 77
Online Access:
Physical Description:1 online resource (320 p.)
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Table of Contents:
  • Frontmatter
  • Contents
  • Acknowledgements
  • Contributors
  • Introduction
  • 1. Commercial Nationalism: Mapping the Landscape
  • Part 1: National Narratives, Heritage and Tourism
  • 2. Canada's National Parks: Nationhood, Tourism and the Utility of Nature
  • 3. Tourism and Nationalism in the Former Yugoslavia
  • 4. Away but Together: Diaspora Tourism and Narratives of Ukrainian Immigrants in the United States
  • 5. Travelling to the Past: Xi'an and the Tang Imperial City
  • 6. A New Indian National Story
  • 7. The Silk Road, Identities and Commercial Nationalisms
  • Part 2: Tourism Branding and Promotion
  • 8. 100% Pure Neoliberalism: Brand New Zealand, New Thinking, New Stories, Inc
  • 9. National Identity in Africa's Tourism Industry
  • 10. Branding a Nation-state after Half a Century of Independence: The Case of Malta
  • 11. Who Owns 'Brand Estonia'? The Role of Residents and the Diaspora
  • 12. When the Incredible Got Lost in Controversies: Selling Tourism in India
  • 13. From Risky Reality to Magical Realism: Narratives of Colombianness in Tourism Promotion
  • Part 3: Festivals, Events and National Identity
  • 14. 'Imagine Ben Hur in Formula One': An Analysis of the National Gallop in Hungary
  • 15. Examining Cherry Blossom Celebrations in Japan and Around the World
  • 16. Canadian Nationalism and the Memory of the First World War in France and Belgium
  • 17. 'Daddy, Why do we Celebrate SG50?' A Response to a Child Regarding Singapore's Golden Jubilee
  • 18. Covering 'Captain America' and (Re)Imagining the United States during the 2014 FIFA World Cup
  • 19. Promoting Canada's Cultural Mosaic: John Murray Gibbon and Folk Music Festivals
  • Conclusion
  • 20. Commercial Nationalism Research Directions: Negotiating New National Narratives
  • Index