Expanding the Linguistic Landscape : : Linguistic Diversity, Multimodality and the Use of Space as a Semiotic Resource / / ed. by Martin Pütz, Neele Mundt.

• Superior document: Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2018 English
• MitwirkendeR: Alvanides, Seraphim,; Buchstaller, Isabelle,; Diao-Klaeger, Sabine,; Domke, Christine,; Gorter, Durk,; Hu, Ying-Hsueh,; Jaworski, Adam,; Legère, Karsten,; Malinowski, David,; Moore, Irina,; Pennycook, Alastair,; Rosendal, Tove,; Schmitz, Ulrich,; Shohamy, Elana,; Uslucan, Haci-Halil,; Ziegler, Evelyn,; Zongo, Rosalie,
• HerausgeberIn: Mundt, Neele,; Pütz, Martin,
• Place / Publishing House: Bristol ;, Blue Ridge Summit : : Multilingual Matters, , [2018]; ©2018
• Year of Publication: 2018
• Language: English
• Physical Description: 1 online resource

This book provides a forum for theoretical, methodological and empirical contributions to research on language(s), multimodality and public space, which will advance new ways of understanding the sociocultural, ideological and historical role of communication practices and experienced lives in a globalised world. Linguistic Landscape is viewed as a metaphor and expanded to include a wide variety of discursive modalities: imagery, non-verbal communication, silence, tactile and aural communication, graffiti, smell, etc. The chapters in this book cover a range of geographical locations, and capture the history, motives, uses, causes, ideologies, communication practices and conflicts of diverse forms of languages as they may be observed in public spaces of the physical environment. The book is anchored in a variety of theories, methodologies and frameworks, from economics, politics and sociology to linguistics and applied linguistics, literacy and education, cultural geography and human rights.

Table of Contents

Frontmatter -- Contents -- Preface -- Contributors -- Multilingualism, Multimodality and Methodology: Linguistic Landscape Research in the Context of Assemblages, Ideologies and (In)visibility: An Introduction -- Part 1. General Issues, Methodology and Linguistic Landscapes as a Pedagogical Resource -- 1. Linguistic Landscape after a Decade: An Overview of Themes, Debates and Future Directions -- 2. Methods and Techniques for Linguistic Landscape Research: About Defi nitions, Core Issues and Technological Innovations -- 3. Learning to Translate the Linguistic Landscape -- Part 2. Broadening the Field of Semiotic Landscapes: Semiotic Assemblages, Multimodality and Contemporary Urban Spaces -- 4. Linguistic Landscapes and Semiotic Assemblages -- 5. The Art of Silence in Upmarket Spaces of Commerce -- 6. Multimodality in the City: On the Media, Perception and Locatedness of Public Textscapes -- 7. Multilingual Audio Announcements: Power and Identity -- Part 3. Expanding Linguistic Landscape Studies: Power Relations, Acts of Resilience and Diachronic Changes -- 8. Linguistic Landscapes and the African Perspective -- 9. Slogans as Part of Burkina Faso’s Linguistic Landscape during the Insurrection in 2014 -- 10. Investigating the Bilingual Landscape of the Marshall Islands -- 11. Linguistic, Ethnic and Cultural Tensions in the Sociolinguistic Landscape of Vilnius: A Diachronic Analysis -- 12. Attitudes towards Visual Multilingualism in the Linguistic Landscape of the Ruhr Area -- Index