Go Long : : Why Long-Term Thinking Is Your Best Short-Term Strategy / / Brian Dumaine, Michael Useem, Rodney Zemmel, Dennis Carey.
800-CEO-READ BESTSELLERFeatured in Fortune, Harvard Business Review, and Entrepreneur, Go Long is "mandatory reading for the CEOs and boards of all public companies," according to David M. Rubenstein, co-founder and co-executive chairman of The Carlyle Group.The lifespans of companies are...
Saved in:
| Superior document: | Title is part of eBook package: De Gruyter University of Pennsylvania Press Complete eBook-Package 2018 |
|---|---|
| VerfasserIn: | |
| MitwirkendeR: | |
| Place / Publishing House: | Philadelphia : : University of Pennsylvania Press, , [2018] ©2018 |
| Year of Publication: | 2018 |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (140 p.) |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Table of Contents:
- Frontmatter
- Contents
- Foreword
- Introduction
- Part One. The Secrets of Leaders Who Go Long
- Chapter 1 Ford’s $48 Billion Turnaround
- Chapter 2 CVS Takes a $2 Billion Hit— on Purpose
- Chapter 3 Lead with a Purpose and the Profits Will Follow
- Chapter 4 Verizon’s Multibillion Dollar Bet
- Chapter 5 R&D Is the Last Place to Cut
- Chapter 6 Boards That Think Long
- Part Two. Why Long-Term Thinking Is Your Best Short-Term Strategy
- Chapter 7 Going Long Works
- Chapter 8 Helping CEOs to Think Long
- Chapter 9 Mastering Tomorrow
- Notes
- Acknowledgments
- Index
- About the Authors
- About Wharton School Press
- About The Wharton School