Women at Work : : Tupperware, Passion Parties, and Beyond / / Michelle Bemiller, Susan L. Williams.

• Superior document: Title is part of eBook package: De Gruyter Lynne Rienner Press Complete eBook-Package 2013-2000
• VerfasserIn: Williams, Susan L.,; Bemiller, Michelle,
• Place / Publishing House: Boulder : : Lynne Rienner Publishers, , [2022]; ©2011
• Year of Publication: 2022
• Language: English
• Physical Description: 1 online resource (271 p.)

Do Tupperware parties and Mary Kay sales empower individual women, or do they exploit personal relationships for corporate gain? Looking through the overlapping lenses of gender, work, and culture, Susan Williams and Michelle Bemiller critically explore the world of party plan sales. The authors investigate this $30 billion a year enterprise through a wide range of case studies that unpack its personal and professional results for women. Closely examining the promises of multilevel marketing programs, their book challenges the way we see women's participation in the party plan economy.

Table of Contents

Frontmatter -- Contents -- List of Tables and Figures -- List of Case Studies -- Acknowledgments -- 1 The Gendering of Parties and Markets -- 2 Staging the Study of Parties and Markets -- 3 How the Party Plan Economy Mutes Women’s Work -- 4 How Marketplaces of Interaction Modify the Party Plan Economy -- 5 When Consumption, Markets, and Movements Meet -- 6 When the Party Reaches Beyond Products -- 7 Taking Back, Talking Back -- References -- The Contributors -- Index -- About the Book