Consumer Capitalism : : Politics, Product Markets, and Firm Strategy in France and Germany / / Gunnar Trumbull.
"The unfettered marketplace, in which uncertainty rules and the admonition caveat emptor ('let the buyer beware') dictates each consumer decision, has today virtually disappeared. Consumers have become the focus of intensive economic policymaking designed to protect them from the risk...
Saved in:
Superior document: | Title is part of eBook package: De Gruyter Cornell University Press Backlist 2000-2013 |
---|---|
VerfasserIn: | |
Place / Publishing House: | Ithaca, NY : : Cornell University Press, , [2018] ©2006 |
Year of Publication: | 2018 |
Language: | English |
Series: | Cornell Studies in Political Economy
|
Online Access: | |
Physical Description: | 1 online resource (208 p.) :; 3 tables, 3 charts/graphs, 1 line drawing |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Table of Contents:
- Frontmatter
- CONTENTS
- ACKNOWLEDGMENTS
- 1. The Rise of Consumer Capitalism
- 2. Consumption Contested
- 3. The Organized Consumer
- 4. Consumer Risk
- 5. Consumer Information
- 6. Standards versus Contracts
- 7. Price and Quality
- 8. The Consumer as Citizen
- INDEX