Contemporary Latina/o Media : : Production, Circulation, Politics / / ed. by Yeidy M. Rivero, Arlene Dávila.

• Superior document: Title is part of eBook package: De Gruyter New York University Press Complete eBook-Package 2014-2015
• MitwirkendeR: Amaya, Hector,; Beltrán, Cristina,; Báez, Jillian,; Casillas, Dolores Inés,; Castañeda, Mari,; Cepeda, María Elena,; Dorcé, André,; Dávila, Arlene,; Díaz, Vanessa,; González, Juan,; Gómez, Rodrigo,; Martínez, María Paula,; Miller, Toby,; Morales, Ed,; Negrón-Muntaner, Frances,; Piñón, Juan,; Puente, Henry,; Rincón, Omar,; Rivero, Yeidy M.,; Vargas, Deborah R.,; Westgate, Christopher Joseph,
• HerausgeberIn: Dávila, Arlene,; Rivero, Yeidy M.,
• Place / Publishing House: New York, NY : : New York University Press, , [2014]; ©2014
• Year of Publication: 2014
• Language: English
• Physical Description: 1 online resource :; 5 black and white illustrations

The cultural politics creating and consuming Latina/o mass media. Just ten years ago, discussions ofLatina/o media could be safely reduced to a handful of TV channels, dominatedby Univision and Telemundo. Today, dramatic changes in the global politicaleconomy have resulted in an unprecedented rise in major new media ventures forLatinos as everyone seems to want a piece of the Latina/o media market. Whilecurrent scholarship on Latina/o media have mostly revolved around importantissues of representation and stereotypes, this approach does not provide theentire story.In Contemporary Latina/o Media,Arlene Dávila and Yeidy M. Rivero bring together an impressive range of leadingscholars to move beyond analyses of media representations, going behind thescenes to explore issues of production, circulation, consumption, and politicaleconomy that affect Latina/o mass media. Working across the disciplines ofLatina/o media, cultural studies, and communication, the contributors examinehow Latinos are being affected both by the continued Latin Americanization ofgenres, products, and audiences, as well as by the whitewashing of “mainstream”Hollywood media where Latinos have been consistently bypassed. While focusingon Spanish-language television and radio, the essays also touch on the state ofLatinos in prime-time television and in digital and alternative media. Using atransnational approach, the volume as a whole explores the ownership,importation, and circulation of talent and content from Latin America, placingthe dynamics of the global political economy and cultural politics in theforeground of contemporary analysis of Latina/o media.

Table of Contents

Frontmatter -- Contents -- Introduction -- Part I. Production -- 1. Corporate transnationalism: the us Hispanic and Latin American television industries -- 2. Converging from the south: Mexican television in the united states -- 3. Nuvotv: will it withstand the competition? -- 4. One language, one nation, and one vision: nbc Latino, fusion, and fox news Latino -- 5. The gang’s not all here: the state of Latinos in contemporary us media -- 6. Latinos at the margins of celebrity culture: image sales and the politics of paparazzi -- Part II. Circulation, distribution, policy -- 7. Anatomy of a protest: Grey’s anatomy, Colombia’s a corazón abierto, and the politicization of a format -- 8. Colombianidades export market -- 9. The role of media policy in shaping the us Latino radio industry -- 10. Lost in translation: the politics of race and language in Spanish-language radio ratings -- 11. The dark side of transnational latinidad: narcocorridos and the branding of authenticity -- Part III. Cultural politics -- 12. “No papers, no fear”: dream activism, new social media, and the queering of immigrant rights -- 13. Latina/o audiences as citizens: bridging culture, media, and politics -- 14. Un desmadre positivo: notes on how jenni rivera played music -- 15. Marketing, performing, and interpreting multiple latinidades: los tigres del norte and calle 13’s “américa” -- 16. Latinos in alternative media: Latinos as an alternative media paradigm -- 17. On history and strategies for activism -- About the contributors -- Index