The Sports Revolution : : How Texas Changed the Culture of American Athletics / / Frank Andre Guridy.

In the 1960s and 1970s, America experienced a sports revolution. New professional sports franchises and leagues were established, new stadiums were built, football and basketball grew in popularity, and the proliferation of television enabled people across the country to support their favorite teams...

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Superior document:Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2021 English
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Place / Publishing House:Austin : : University of Texas Press, , [2021]
©2021
Year of Publication:2021
Language:English
Series:The Texas Bookshelf
Online Access:
Physical Description:1 online resource (432 p.) :; 43 b&w photos, 1 b&w illus.
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520 |a In the 1960s and 1970s, America experienced a sports revolution. New professional sports franchises and leagues were established, new stadiums were built, football and basketball grew in popularity, and the proliferation of television enabled people across the country to support their favorite teams and athletes from the comfort of their homes. At the same time, the civil rights and feminist movements were reshaping the nation, broadening the boundaries of social and political participation. The Sports Revolution tells how these forces came together in the Lone Star State. Tracing events from the end of Jim Crow to the 1980s, Frank Guridy chronicles the unlikely alliances that integrated professional and collegiate sports and launched women's tennis. He explores the new forms of inclusion and exclusion that emerged during the era, including the role the Dallas Cowboys Cheerleaders played in defining womanhood in the age of second-wave feminism. Guridy explains how the sexual revolution, desegregation, and changing demographics played out both on and off the field as he recounts how the Washington Senators became the Texas Rangers and how Mexican American fans and their support for the Spurs fostered a revival of professional basketball in San Antonio. Guridy argues that the catalysts for these changes were undone by the same forces of commercialization that set them in motion and reveals that, for better and for worse, Texas was at the center of America's expanding political, economic, and emotional investments in sport. 
538 |a Mode of access: Internet via World Wide Web. 
546 |a In English. 
588 0 |a Description based on online resource; title from PDF title page (publisher's Web site, viewed 01. Nov 2023) 
650 7 |a SPORTS & RECREATION / General.  |2 bisacsh 
653 |a sports history, American sports history, stadium building, subsidized football stadium, civil rights movment, second wave feminism, Dallas Cowboys, cheerleaders, women's rights, San Antonio Spurs, Texas sports, desegregation and sport, desegregation, professional sports, dallas cowboys history, history of basketball, history of baseball, nba history, this day in sports history. 
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