Remodelling Communication : : From WWII to the WWW / / Gary Genosko.

Covering major developments from post-war cybernetics and telegraphy to the Internet and our networked society, Remodelling Communication explores the critical literature from across disciplines and eras on the models used for studying communications and culture.Proceeding model-by-model, Genosko pr...

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Place / Publishing House:Toronto : : University of Toronto Press, , [2018]
©2012
Year of Publication:2018
Language:English
Online Access:
Physical Description:1 online resource (172 p.) :; 7 figures
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100 1 |a Genosko, Gary ,   |e author.  |4 aut  |4 http://id.loc.gov/vocabulary/relators/aut 
245 1 0 |a Remodelling Communication :  |b From WWII to the WWW /  |c Gary Genosko. 
264 1 |a Toronto :   |b University of Toronto Press,   |c [2018] 
264 4 |c ©2012 
300 |a 1 online resource (172 p.) :  |b 7 figures 
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505 0 0 |t Frontmatter --   |t Contents --   |t List of Figures --   |t Acknowledgments --   |t Introduction --   |t 1. Regaining Weaver and Shannon --   |t 2. Encoding and Decoding Stuart Hall --   |t 3. Roman Jakobson and the Primacy of the Poetic --   |t 4. All Models Are Simulations: Jean Baudrillard's Critique of Communication --   |t 5. Phatic (Dys)functions --   |t 6. Umberto Eco and Guerrilla Decoding --   |t 7. From General Modelling to Metamodelling --   |t Conclusion --   |t Notes --   |t Index 
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520 |a Covering major developments from post-war cybernetics and telegraphy to the Internet and our networked society, Remodelling Communication explores the critical literature from across disciplines and eras on the models used for studying communications and culture.Proceeding model-by-model, Genosko provides detailed explanations of mathematical, semiotic, and reception theory's encoding/decoding models, as well as Baudrillard's critique of models and general models that bring together a variety of disciplinary perspectives. Providing a dynamic, forward-looking reorientation towards a new universe of reference, Remodelling Communication makes a significant, productive contribution to communication theory. 
530 |a Issued also in print. 
538 |a Mode of access: Internet via World Wide Web. 
546 |a In English. 
588 0 |a Description based on online resource; title from PDF title page (publisher's Web site, viewed 24. Aug 2021) 
650 0 |a Communication and culture  |x History  |y 20th century. 
650 0 |a Communication models  |x History  |y 20th century. 
650 7 |a SOCIAL SCIENCE / Media Studies.  |2 bisacsh 
776 0 |c print  |z 9781442615830 
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