A Physicist on Madison Avenue / / Tony Rothman.

Whether discussing theories of cosmology, the physics of making a violin, or the impact of magazine covers on potential buyers, physicist and writer Tony Rothman brings the worlds of the scientist and nonscientist closer together, with amusing and enlightening results. These essays, which bear the m...

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Place / Publishing House:Princeton, NJ : : Princeton University Press, , [2017]
©1991
Year of Publication:2017
Language:English
Series:Princeton Legacy Library ; 5023
Online Access:
Physical Description:1 online resource (162 p.)
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Table of Contents:
  • Frontmatter
  • Contents
  • Preface
  • 1. A Physicist on Madison Avenue
  • 2. Instruments of the Future, Traditions of the Past
  • 3. The Seven Arrows of Time
  • 4. The Measure of All Things
  • 5. On That Day, When the Earth Is Dissolved in Positrons...
  • 6. The Epoch of Observational Cosmology
  • 7. Alternative Cosmologies
  • 8. Stranger Than Fiction: Cygnus X-3
  • 9. The Ultimate Collider
  • Index